{"id":4082,"date":"2016-11-18T16:18:36","date_gmt":"2016-11-18T21:18:36","guid":{"rendered":"http:\/\/montgomeryplanning.org\/blog-design\/?p=4082"},"modified":"2016-12-09T12:38:13","modified_gmt":"2016-12-09T17:38:13","slug":"heroic-architecture-a-new-look-at-brutalism","status":"publish","type":"post","link":"https:\/\/montgomeryplanning.org\/blog-design\/2016\/11\/heroic-architecture-a-new-look-at-brutalism\/","title":{"rendered":"Heroic Architecture: a new look at Brutalism"},"content":{"rendered":"<p class=\"lead\">A new trend was the design of concrete buildings which expressed the natural character of this building material. Starting in the 1960s, Montgomery County business districts were punctuated by statement buildings that celebrate the raw nature of concrete.\u00a0\u00a0 The design of monumental buildings constructed with unfinished concrete cladding were influenced by the work of pioneering modernist Le Corbusier and his use of <em>b<\/em><em>\u00e9ton brut<\/em>, or raw concrete.\u00a0 The name was anglicized as Brutalism, a term which has acquired negative connotations.\u00a0 More recently, the style has been dubbed Heroic architecture, as more people have come to appreciate these buildings for their honest expression and as a product of their time.<\/p>\n<p>An early local example of Brutalism was the award-winning National Sand &amp; Gravel and Ready Mixed Concrete Associations Headquarters, designed by architect John H. Sullivan.<\/p>\n<a href=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-01-1.jpg\"><img decoding=\"async\" width=\"963\" height=\"966\" class=\"alignnone size-full wp-image-4084\" src=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-01-1.jpg\" alt=\"brutalism-01\" srcset=\"https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-01-1.jpg 963w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-01-1-150x150.jpg 150w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-01-1-300x300.jpg 300w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-01-1-768x770.jpg 768w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-01-1-125x125.jpg 125w\" sizes=\"(max-width: 963px) 100vw, 963px\" \/><\/a>\n<p><em>Potomac Valley Architect<\/em>, Dec 1964<\/p>\n<p>&nbsp;<\/p>\n<p>The NSGRMCA project received a design award from the American Institute of Architects Potomac Valley chapter.\u00a0 How fitting that the national concrete organization chose a showcase of concrete finishes for their headquarters building.\u00a0 Located at 900 Spring Street in downtown Silver Spring, the building retains its original use, now home of National Readymix Concrete Association.<\/p>\n<a href=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-02.jpg\"><img decoding=\"async\" class=\"alignnone wp-image-4085\" src=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-02.jpg\" alt=\"brutalism-02\" width=\"899\" height=\"453\" srcset=\"https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-02.jpg 1429w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-02-300x151.jpg 300w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-02-768x387.jpg 768w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-02-1024x516.jpg 1024w\" sizes=\"(max-width: 899px) 100vw, 899px\" \/><\/a>\n<p><em>Photo: Clare Lise Kelly 4-2013<\/em><\/p>\n<p><em>\u00a0<\/em><\/p>\n<p>Smooth concrete walls exhibit the natural state of raw concrete, while aggregate panels add texture with a pebbled finish.\u00a0 (The panels are attributed to Earley Studios, company of John J. Earley, pioneer in exposed aggregate panels, featured in <a href=\"http:\/\/montgomeryplanning.org\/blog-design\/2016\/06\/john-joseph-earley-pioneer-of-decorative-and-architectural-concrete\/\">this previous post<\/a>.)<\/p>\n<p>Concrete buildings from the mid-century era typically show streaking and staining which are characteristic of the material as it ages.\u00a0 This natural weathering may contribute to a building\u2019s character. \u00a0As concrete is increasingly accepted as an architectural material, there is hope that the look of natural aging\u00a0will also gain acceptance.<\/p>\n<p>We have begun to see examples of the application of paint to raw concrete.\u00a0 This practice irreversibly changes\u2014and masks&#8211;the natural character of the material.<\/p>\n<p>Just up the street from NSGRMCA \u00a0is the Montgomery Center, 8630 Fenton Street, designed by Bucher-Meyer.\u00a0 Completed in 1970, the complex included a 14-story office tower with movie theater, underground parking, street-level bank and retail.\u00a0 The Corbusier-influenced project is raised on pilotis and features an entry garden plaza.<\/p>\n<p>&nbsp;<\/p>\n<a href=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-03-4.jpg\"><img decoding=\"async\" width=\"900\" height=\"714\" class=\"alignnone size-full wp-image-4086\" src=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-03-4.jpg\" alt=\"brutalism-03-4\" srcset=\"https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-03-4.jpg 900w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-03-4-300x238.jpg 300w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-03-4-768x609.jpg 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a>\n<p>The building was in the process of being painted when I took these photographs, a process which has changed its character.<\/p>\n<a href=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-05.png\"><img decoding=\"async\" width=\"464\" height=\"541\" class=\"alignnone size-full wp-image-4087\" src=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-05.png\" alt=\"brutalism-05\" srcset=\"https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-05.png 464w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-05-257x300.png 257w\" sizes=\"(max-width: 464px) 100vw, 464px\" \/><\/a>\n<p><em>Photos by Clare Lise Kelly 10-31-16<\/em><\/p>\n<p>At right is the original concrete surface, showing its natural appearance and texture.\u00a0 The left side has been painted, obscuring visual characteristics of the building\u2019s concrete skin and diminishing the original design intent.<\/p>\n<p>Here is a detail of the original aggregate concrete surface:<\/p>\n<p><em>\u00a0<\/em><\/p>\n<a href=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-06a.png\"><img decoding=\"async\" class=\"alignnone wp-image-4088\" src=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-06a.png\" alt=\"brutalism-06a\" width=\"900\" height=\"344\" srcset=\"https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-06a.png 938w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-06a-300x115.png 300w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-06a-768x294.png 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a>\n<p>Once painted, the natural coloration and surface is obscured.<\/p>\n<a href=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-06b.png\"><img decoding=\"async\" class=\"alignnone wp-image-4089\" src=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-06b.png\" alt=\"brutalism-06b\" width=\"900\" height=\"420\" srcset=\"https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-06b.png 935w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-06b-300x140.png 300w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-06b-768x358.png 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a>\n<p>Montgomery Center, 8630 Fenton Street (1970) Bucher-Meyer\u00a0 <em>Photos by Clare Lise Kelly 10-31-16<\/em><\/p>\n<p>&nbsp;<\/p>\n<p>A well-preserved example of Brutalist design is found in this Takoma Park building.\u00a0 Though not a high-rise, the building clearly has a monumental nature characteristic of the esthetic.<\/p>\n<a href=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-07.png\"><img decoding=\"async\" width=\"523\" height=\"315\" class=\"alignnone size-full wp-image-4090\" src=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-07.png\" alt=\"brutalism-07\" srcset=\"https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-07.png 523w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-07-300x181.png 300w\" sizes=\"(max-width: 523px) 100vw, 523px\" \/><\/a>\n<p><em>\u00a0Photo: Clare Lise Kelly 4-2013<\/em><\/p>\n<p>The medical office building, at 831 University Boulevard, Takoma Park (1965) is cantilevered above an entrance podium. Asymmetrical placement of windows are regulated with vertical recessed elements that alternate windows with solid panels and establish a visual pattern that characterizes the building.<\/p>\n<a href=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-08.jpg\"><img decoding=\"async\" class=\"alignnone wp-image-4091\" src=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-08.jpg\" alt=\"brutalism-08\" width=\"900\" height=\"600\" srcset=\"https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-08.jpg 1429w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-08-300x200.jpg 300w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-08-768x512.jpg 768w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-08-1024x683.jpg 1024w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a>\n<p>A well-preserved and rare example of a Brutalist school is the Bushey Drive School.\u00a0 The exterior walls of the experimental cylindrical school are loadbearing precast concrete panels. Each panel is eight feet wide, and two full stories high.<\/p>\n<a href=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-09.jpg\"><img decoding=\"async\" class=\"alignnone wp-image-4092\" src=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-09.jpg\" alt=\"brutalism-09\" width=\"900\" height=\"448\" srcset=\"https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-09.jpg 1084w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-09-300x149.jpg 300w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-09-768x383.jpg 768w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-09-1024x510.jpg 1024w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a>\n<p>Photo: <em>Clare Lise Kelly 2-1-2012<\/em><\/p>\n<p>The Bushey Drive School (1961) Diegert and Yerkes; 4010 Randolph Road spawned the Round House Theatre group, named for its place of origin.\u00a0 For more, see the <a href=\"http:\/\/montgomeryplanning.org\/wp-content\/uploads\/2016\/10\/Bus-Tour-Book-2016-Draft-WEB.pdf\">2016 guidebook from our recent Montgomery Modern Bus Tour<\/a> (pp 19-20 of the pdf).<\/p>\n<p>&nbsp;<\/p>\n<p>You can also see examples of Heroic architecture in these high-rise hotels of the era:<\/p>\n<p>Holiday Inn, 8777 Georgia Avenue (1971) designed by Anthony Campitelli<\/p>\n<p>Marriott Hotel, 5151 Pooks Hill Road (1979) by Ward-Hall Associates<\/p>\n<p>&nbsp;<\/p>\n<p>We have lost other noteworthy examples.<\/p>\n<a href=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-10-1.png\"><img decoding=\"async\" class=\"alignnone wp-image-4095\" src=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-10-1.png\" alt=\"brutalism-10\" width=\"700\" height=\"628\" srcset=\"https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-10-1.png 836w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-10-1-300x269.png 300w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-10-1-768x689.png 768w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a>\n<a href=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-11.png\"><img decoding=\"async\" class=\"alignnone wp-image-4096\" src=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-11.png\" alt=\"brutalism-11\" width=\"700\" height=\"661\" srcset=\"https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-11.png 580w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-11-300x283.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a>\n<p><em>bing.com accessed 8-20-14<\/em><\/p>\n<p><em>Wiscom Building (1964) 7550 Wisconsin Avenue<\/em><\/p>\n<a href=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-12.png\"><img decoding=\"async\" class=\"alignnone wp-image-4097\" src=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-12.png\" alt=\"brutalism-12\" width=\"700\" height=\"624\" srcset=\"https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-12.png 692w, https:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2016\/11\/brutalism-12-300x267.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a>\n<p><em>google streetview<\/em><\/p>\n<p>The Wiscom Building, at Wisconsin Avenue and Commerce Lane in Bethesda, has lost its characteristic concrete sheathing, now replaced with glass.<\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p>Do you have a favorite Brutalist or Heroic building in Montgomery County?<\/p>\n<p>Email me at <a href=\"mailto:clare.kelly@montgomeryplanning.org\">clare.kelly@montgomeryplanning.org<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>For more information, see the book <a href=\"http:\/\/montgomeryplanning.org\/planning\/historic\/montgomery-modern\/\"><em>Montgomery Modern: Modern Architecture in Montgomery County, Maryland, 1930-1979<\/em> by Clare Lise Kelly (2015)<\/a><\/p>\n<p><em>Other resources:<\/em><\/p>\n<p>Mark Pasnik and Chris Grimley, <em>Heroic: Concrete Architecture and the New Boston<\/em>, 2015<\/p>\n<p><em>Theodore H. M. Prudon, Preservation of Modern Architecture, 2008<\/em><\/p>\n<div style=\"font-size: 0.9em; border-top: 1px solid #F0EBE6; color: #796957; margin-top: 20px; padding-top: 0;\"><em><br \/>\n<a href=\"http:\/\/montgomeryplanning.org\/blog-design\/?tag=Montgomery-Modern\"><img decoding=\"async\" class=\"alignright\" title=\"mm_logo_270\" src=\"http:\/\/montgomeryplanning.org\/blog-design\/wp-content\/uploads\/2011\/05\/mm_logo_270.gif\" alt=\"Montgomery Modern\" width=\"270\" height=\"63\" \/><\/a>Montgomery Modern explores mid-century modern buildings and communities that reflect the optimistic spirit of the post-war era in Montgomery County, Maryland. From International Style office towers to Googie style stores and contemporary tract houses, Montgomery Modern celebrates the buildings, technology, and materials of the Atomic Age, from the late 1940s through the 1960s. A half century later, we now have perspective to appreciate these resources as a product of their time.<\/em><\/div>\n","protected":false},"excerpt":{"rendered":"<p class=\"lead\">A new trend was the design of concrete buildings which expressed the natural character of this building material. Starting in the 1960s, Montgomery County business districts were punctuated by statement buildings that celebrate the raw nature of concrete.\u00a0\u00a0 The design of monumental buildings constructed with unfinished concrete cladding were influenced by the work of pioneering modernist Le Corbusier and his use of <em>b<\/em><em>\u00e9ton brut<\/em>, or raw concrete.\u00a0 The name was anglicized as Brutalism, a term which has acquired negative connotations.\u00a0 More recently, the style has been dubbed Heroic architecture, as more people have come to appreciate these buildings for their honest expression and as a product of their time.<\/p>\n<p>An early local example of Brutalism was the award-winning National &#8230; <a href=\"https:\/\/montgomeryplanning.org\/blog-design\/2016\/11\/heroic-architecture-a-new-look-at-brutalism\/\" class=\"read-more\">Continue reading<\/a><\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[3],"tags":[279],"class_list":["post-4082","post","type-post","status-publish","format-standard","hentry","category-design","tag-montgomery-modern"],"_links":{"self":[{"href":"https:\/\/montgomeryplanning.org\/blog-design\/wp-json\/wp\/v2\/posts\/4082","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/montgomeryplanning.org\/blog-design\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/montgomeryplanning.org\/blog-design\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/montgomeryplanning.org\/blog-design\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/montgomeryplanning.org\/blog-design\/wp-json\/wp\/v2\/comments?post=4082"}],"version-history":[{"count":10,"href":"https:\/\/montgomeryplanning.org\/blog-design\/wp-json\/wp\/v2\/posts\/4082\/revisions"}],"predecessor-version":[{"id":4125,"href":"https:\/\/montgomeryplanning.org\/blog-design\/wp-json\/wp\/v2\/posts\/4082\/revisions\/4125"}],"wp:attachment":[{"href":"https:\/\/montgomeryplanning.org\/blog-design\/wp-json\/wp\/v2\/media?parent=4082"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/montgomeryplanning.org\/blog-design\/wp-json\/wp\/v2\/categories?post=4082"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/montgomeryplanning.org\/blog-design\/wp-json\/wp\/v2\/tags?post=4082"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}